Mission, Goal, and Strategy
Our Mission:
To Eliminate Brain Damage, Violence, and Academic Failure Resulting from Underage Use of Alcohol and Other Drugs (AOD) Through Prevention, Intervention, and Advocacy
We provide leadership, collaboration and education that will enable the community to protect their families’ health and safety. Underage use of AOD affects us all.
*NOTE: According to a Report of the American Medical Association: Those who drink alcohol while underage can NEVER catch up with those who did NOT drink during the teen years. "Underage alcohol use is associated with brain damage and neuro-cognitive deficits [leading to] neurodegeneration (particularly in regions of the brain responsible for learning and memory)...[and to] Impaired intellectual development that… directly impairs study habits and erodes the development of transitional skills needed for progression to adulthood. www.ama-assn.org/ama/no-index/about-ama/13555.shtml
Consequences of Underage Drinking and Other Drug Use include: Long- and Short-Term or Immediate Outcomes such as:
Long-Term
– Heavy adult drinking*- · Driving under the influence
- · Riding with a driver under the influence
- · Fights or arguments with Peers
- · Trouble with the police
- · Parent or guardian punishment for AOD use
- · Experiencing unwanted sex or sexual contact
- · Accidental harm or injury
- · AOD-related traffic crashes
Academic - Immediate/Sometimes Short-Term (if Intervention is provided) but Often Long-Term Consequences :
- · Missing school
- · Failing to complete homework or study
- · Receiving a poor grade on a test or project
- · Receiving a disciplinary referral
- · Being suspended for AOD use
- · Being removed from a team, club, or activity
- Decline in grade point average
Our Goal:
To promote health and safety in schools, communities, and other organizations by reducing AOD use and its consequences. Our number one goal is to prevent the brain damage that leads to lifelong difficulties, including addiction, by supporting the majority of teens who do not drink and intervening to help those that do.
The Environmental, Social Norms approach allows us to address whole populations. Our programs benefit all underage participants, including at-risk groups and individuals:
- teens who have not yet begun to use AOD,
- teens with ADD/ADHD, a group especially susceptable to addiction
- teens who have already experienced brain damage and other consequences by using tobacco or alcohol, marijuana, illicit drugs, over-the-counter or prescription drugs to get high,
- teens whose families have a history of AOD problems and/or Substance Use Disorders.
Our Strategy:
We deliver evidence-based "Social Norms" Alcohol and Other Drug (AOD) prevention programming and brief interventions to teens and young adults, education and support for parents, schools, and community members, and research on effective prevention.
We construct Social Norms Messages displaying the results of our research and prevention programs (through Posters, Brochures, Video’s, Student Theatrical Performances etc.) and distribute them to classrooms and other key locations. The messages relieve students of "phantom peer pressure" caused by the MISperception that "everybody drinks and uses other drugs." Messages for parents in Newsletters, brochures, student theatre performances, etc. provide education as well as social norms messages, e.g., "85% of parents wait up for their teens to get home in the evening."
In any given community, most substance use is limited to a small group. If they are underage or at high risk for addiction, it is important to identify and intervene with this group. In schools where we work, those who violate the law or school policy or who self-refer go through our STARR brief-intervention program (see STARR Program PowerPoint) under MEDIA (www.alertlabs.org/media.php), which leads them to decide to stop using (90% of those who use alcohol and marijuana; 50% of those who use cigarettes) or reduce their use (all participants) as measured six months after completing all four sessions of STARR.
ALERT also supports other environmental strategies for prevention, working in collaboration with local and national organizations to:
- Change policies and procedures that promote irresponsible AOD use.
- Reduce irresponsible advertising and availability of AOD.
- Enforce regulations and laws governing AOD use.
- Increase AOD-free social and recreational options, especially for individuals and groups who are at-risk.
Note from Dr. Harper: The ultimate outcome of underage alcohol and other drug use is Addiction. ADDICTION IS A GENETICALLY TRANSMITTED BRAIN DISEASE characterized by compulsive using of mind-altering drugs and is usually initiated during adolescence, when the the brain is in the process of maturing.* Individuals who have inherited the predisposition for the disease will not experience actual addiction until they begin to use (usually by smoking cigarettes or drinking alcohol as teenagers). Thus addiction can be prevented if those at risk abstain from any and all mind-altering drugs, including addictive prescription drugs for sleep enhancement, pain relief, anxiety or depression -- all of which are conditions that worsen with the use of alcohol. Some common drugs to avoid are Vicodin, Oxycontin, Valium, Ambien, Xanax.
Uncontrolled environmental factors may speed or delay the onset of using, and thus developing substance use disorders including addiction, e.g., the influence of relevant adults such as parents, teachers, and religious leaders as well as exposure to pervasive alcohol advertising. The degree to which adults promote a norm of abstention for young people and of moderation (or of light drinking or abstinence) for themselves and other adults has a significant impact on teenagers' decision to use or not use AOD. WE promote the use of POSITIVE INFLUENCES to achieve the ULTIMATE GOAL: Healthy, Safe, and Drug-Free Schools and Communities.
*Maturation occurs for women at about age 21 and for men at about age 25. Those who start smoking or drinking, or using other drugs prior to these ages place themselves at high risk for not only brain damage and common consequences, but of Substance Use Disorders (SUD's) culminating in Addiction, especially if they have a family history of AOD problems or if they have ADD/ADHD. In fact, 50% of those who begin drinking prior to age 15 develop significant SUD's and/or addiction.
See: Addiction: "Drugs, Brains, and Behavior - The Science of Addiction" at http://www.drugabuse.gov/scienceofaddiction/ for more information.
Mar 19, 2011
Posters used in MSA schools during the 2010-11 school year are available now under Media. Note that names of the schools have been omitted to protect the schools' identities.
Sep 24, 2010
Sep 18, 2010
"ALERT Labs, in partnership with Kent ISD and others, has been awarded a new, 5-year, $625,000 Drug Free Communities grant to continue the work begun in 2005 with a 5-year, $500,000 grant for the Making Sobriety Attractive (MSA) program.
The work of the MSA program to prevent adolescents alcohol and other drugs use, begun in 2005, will continue and expand to more schools as part of the new "Positive Influences" prevention program.
-
More details will be released over the next few weeks.
May 1, 2010
April 2010 "Parents Are Heroes" Newsletter Posted.
Go to About Us > Newsletters > April 2010 Newsletter
Hosting a Drinking Party for Graduating High School Students Can Result in Arrest, Big Fines and Court Costs, MIP’s for the Guests, and Even Tragedy…. The best choice for Graduation Parties is to go alcohol-free, focusing on activities suited for 18-year olds rather than targeting the party to adults.
Mar 28, 2010
- March 2010 "Parents Are Heroes" Newsletter Posted.
Go to About Us > Newsletters > March 2010 Newsletter